With the plentiful ecommerce systems available today, most any web company can put together a workable ecommerce solution. However, it takes a full service web company with ecommerce expertise to put it together the correct way, ensuring that every facet of the design, development, and marketing is handled properly.
All ecommerce clients want to make money – why else would they build an ecommerce website? So, you really need a company that is dedicated to working with you to ensure success. Denver Web Success specializes in delivering and marketing websites that attract visitors and encourage conversions to generate revenue.
- Denver Web Success carries out keyword research on all website marketing projects, but it is particularly critical for ecommerce sites. If you want your ecommerce site to resonate with searchers, then it is important that you appear for the search terms your potential clients are using. Keyword research is the first step in achieving this and can drive the optimization of your primary website pages, your categories and sub-categories, your product names and descriptions, and much more.It is also important to choose keyword search phrases that suggest searchers are in buying-mode, rather than information-mode.
- We will design your site (to match your corporate branding) and develop it using well known, open source platforms. The two most common that we use are OpenCart and WooCommerce.
During this process we will offer guidance on every element of the design, including search engine optimization, creating your categories and product pages, security, usability, shipping, payment options, and much more. We also have plenty of experience with additional modules, such as reviews, loyalty systems, affiliate systems, coupons, etc.
- Unless you are selling an extremely unique product, which can have its own challenges, you are going to need to partner with a company that can market your site against your online competitors. Denver Web Success has oodles of experience marketing websites through a combination of internet marketing and/or pay per click advertising.
- Denver Web Success will then continue to support and monitor the site, answering any questions, ensuring that everything is running smoothly, and endeavoring to maximize your return on investment.
Dynamic ecommerce systems require specialized skills and commitment – they take time to complete and it is important to get every detail right, from the initial research, through development, launch, and beyond.